4 ways to deliver great restaurant service
With the pressure the restaurant industry is under, it can be a difficult balance between providing exceptional service to customers and making efficiencies to save on costs.
The Financial Times has said that Brexit has presented challenges to attracting talented people to the hospitality industry in the UK and that this is driving up wages. And, at the same time, the customer is more discerning than ever due to the cost-of-living crisis.
Here are four examples of ways to deliver great customer service to keep them coming back for more.
1. Continual Professional Training
Every opportunity should be made to grow staff potential and development if you want them to stay and grow with your business. This is the way to increase staff retention, job satisfaction and performance in their roles. With the high turnover in the industry, retaining and growing good staff can be a secret weapon that means you trump local competition in terms of customer service.
2. Get Techy
Most customers are used to tech-enabled efficiencies in every other area of life, including retail and travel, so restaurateurs should be making the most of available tech to make the customer experience as seamless as possible. This might mean improving your Point of Sale technology for staff.
Some venues have even invested in a restaurant pager system such as those available from https://www.dinggly.com/sectors-and-applications/kitchen-and-restaurant-pager-system/. This allows customers to notify waiting staff of requirements and means that they can enjoy their dining experience without feeling rushed.
3. Consistency
With the rise in delivery service to increase revenue with falling footfall in some areas, it’s important to instil consistent service into these touchpoints as well as in-person dining. This means dealing with issues promptly and personal touches to delivery orders.
4. Address Negative Feedback
With the increase in the importance of online reviews, customers may choose or avoid your restaurant based on one unsatisfied customer’s online grumblings. Address any negative feedback head-on with a polite and dignified response and encourage satisfied customers to leave online reviews.